Berkley PowerBait and Berkley Havoc recently launched hot new shapes, sizes and colors at the Bassmaster Classic in Shreveport, LA.
Berkley's PowerBait has long been known for its exclusive bass-catching formula, while the Havoc line of soft baits was recently developed by a top team of Bassmaster Elite pros to catch fish in the toughest of tournament situations.
Be sure to come into our store and check out the fantastic new baits that have taken the world of soft plastics to a new level. We can help set you up with the perfect rod and reel to take advantage of the fish-attracting actions of both the new PowerBait and Havoc lures.
"Our new baits are going to be killer on the water this year," says Brad Danbom, Berkley Product Manager, who noted the Classic was the perfect venue for the product debut. "With new shapes in PowerBait and HAVOC, it is a big time for Berkley. We believe our baits will perform flawlessly."
Thief And Power Claw Steal The Show
New for PowerBait are the 4-inch Thief and the 4-inch Power Claw. The 4-inch Thief features long tentacles and a flat body that allows the lure to steal its way to the bottom in a smooth glide.
Designed to burn through grass, wood and open water, the 4-inch Power Claw has a bullet-shaped body that makes it perfect for slicing through cover. With a more durable body and high-action legs, the newest Power Claw from Berkley is the perfect bait for harsh waters with lots of structure.
Elite Bass Pros Create Havoc
Berkley turned to the top pros in the Elite Series to make classic soft bait shapes even better and the result was the Havoc series. For instance, the Havoc Smash Tube designed by Mike Iaconelli simply isn't any ordinary tube. The unique body design of the Smash Tube allows the bait to be fished multiple ways. The Smash Tube is available in six different colors and two-tone tentacles provide the bait with distinctive character.
The Havoc Juice Worm is the brainchild of Elite Series pro Boyd Duckett. The 6- and 8-inch models have a unique design that won't allow the bait to roll over during the retrieve. The swimming action of the Juice Worm mean the applications are endless for this instant classic. The Juice Worm comes in 20 different fish-attracting colors.
The Havoc 5-inch Hawk Hawg, designed by Elite Series pro Bobby Lane, is a creation for all seasons. The Hawk Hawg is a unique creature bait covers the gamut of high-action appendages. Thorax wings give the bait a gliding motion on the fall for a swimming appearance.
While oversized side appendages on the tail move water to attract fish, a pair of long curl tails undulate and catch the eye of any nearby bass. Pitched onto a nest, flipped into heavy cover or dragged slowly across the bottom, the Hawk Hawg, available in 15 colors, is a great choice year-round.